2014 Tata Aria launched at INR 9.95 lakhs

The Aria facelift is powered by the 2.2-liter four-cylinder diesel engine which churns out 150 PS at 4,000 rpm which is 10 PS more than the current model, while peak torque reached at 320 Nm around 1,500-3,000 rpm.

Tata has launched its all new refreshed Aria with the starting price range of Rs. 9.95  lakhs (ex-Showroom, New Delhi). This time it is believed that aria will make its strong presence in the Indian car market and lure the more and more car enthusiasts.

Aria gets the squeamish exteriors,loaded with side body decals,dual barrel headlights with projector lights, clear lens for the taillight clusters and a black bezel for the headlamp cluster (available only on the top-end model).

Tata Aria

The Aria facelift is powered by the 2.2-liter four-cylinder diesel engine which churns out 150 PS at 4,000 rpm which is 10 PS more than the current model, while peak torque reached at 320 Nm around 1,500-3,000 rpm. Company claimed to the impressive fuel efficiency of 15.05Kmpl (ARAI Approved).

The Aria’s refreshed version comes up with the three variants these are, Tata Aria Pure LX 4×2 which is priced at Rs 9.95 lakhs, Aria Pleasure 4×2 – Rs. 12 lakhs,and the top end model Aria Pride 4×4 which costs at Rs. 14.74 lakhs.The new Aria can compete directely against the likes of Toyota Innova and Mahindra XUV500.

The top end model enabled with some tempting features like  front, side and curtain airbags, Black and Plum dual-tone interior, cruise control, ABS, EBD, TCS, ESP, 17-inch alloy wheels,, automatic headlights and wipers etc.